Website information
Privacy Policy
How we handle information from this website, project inquiries, and your privacy choices.
Last updated October 31, 2026
Who this policy covers
This policy describes the website practices of Alford Custom Builders at alfordcustombuilders.com. For privacy questions, contact bena@alfordcustombuilders.com or write to Alford Custom Builders, 17480 Dallas Parkway, Suite 112, Dallas, TX 75287.
Information you choose to share
When you contact us, you may provide your name, email address, phone number, preferred contact method, project location, property and architectural-plan status, desired timeline, investment range, and a description of your project. Please do not include Social Security numbers, payment-card details, or other sensitive information in the website form.
The project form prepares a draft in your own email application. You decide whether to send it. Opening that draft does not deliver an inquiry, and this website does not confirm email delivery. If you send an inquiry, its contents are handled through the email services used by you and Alford Custom Builders.
Information collected as the site operates
Our hosting and security providers process technical information needed to deliver and protect the website, such as IP addresses, requested pages, browser information, and request times. Necessary consent storage records your privacy choices. The D2D Shared Consent Service processes consent decisions and related proof information, including decision time, policy version, browser/language information, and a masked IP address.
Optional website measurement
Google Analytics and Vercel Web Analytics run only after you allow Measurement in our consent controls. They help us understand visits, page use, referral sources, general location, device/browser information, and interactions with phone and email links. Google Analytics can use first-party cookies. Vercel Web Analytics uses its own website-usage measurement technology.
Our custom inquiry events exclude the names, email addresses, phone numbers, budgets, project locations, and messages entered in the form. We remove URL query strings and fragments from the page addresses sent by our custom integration. Google advertising signals and advertising personalization are disabled. An event for opening an inquiry email means a draft was opened, not that an email was sent.
Learn how Google processes information from partner sites and read Vercel’s analytics privacy information. This website currently has no advertising or marketing pixels installed.
Cookies and your choices
Necessary storage keeps the website and privacy controls working. The alford-consent cookie and local-storage record remember the categories you select; the current consent policy requests a new choice after 365 days. Optional categories start off. You can accept all, reject optional technologies, or save individual preferences. Functionality and Marketing are available in the shared preference controls, but currently have no additional trackers on this site.
Use to change your choice at any time. Withdrawing Measurement stops it on the reloaded page and removes the Google Analytics cookies our integration can clear. Browser controls can remove other existing cookies and stored data. Clearing consent storage causes the site to ask again. Global Privacy Control is handled by the shared consent policy; rejecting optional technologies is also available directly in the banner.
How information is used and shared
We use inquiry information to respond, discuss your project, and manage related communications. We use technical data to operate and protect the site, consent records to remember and document choices, and optional measurement to improve the website. Providers supporting hosting, email, consent management, and permitted analytics process information for those functions. Information may also be disclosed when required by law or to protect legal rights and website security. This website does not offer the sale of personal information or use targeted-advertising pixels.
Retention and security
Inquiry correspondence and operational records are retained as needed for their purpose, business records, and applicable legal obligations. Consent records may need to be retained beyond the browser preference period to document earlier choices. We use reasonable safeguards, but no website, email system, or internet transmission can guarantee absolute security.
Privacy requests and other choices
You may contact bena@alfordcustombuilders.com to ask about your information, request access, correction, or deletion, or withdraw permission for optional processing. Depending on where you live and which laws apply, you may have additional rights, including a right to appeal a denied request. We may ask for information needed to verify and respond to a request. Use the same email address for an appeal and identify the original request. We will explain applicable limitations rather than promise rights that do not apply.
The site is intended for adults planning residential projects and is not directed to children under 13. If you believe a child has provided personal information, contact us. Other websites linked from this site have their own privacy practices. We may update this policy as the website changes; the date above identifies the latest version.
See our Terms & Conditions for website-use information.